Social Cinema

ISOBAR Amsterdam

Fanta has a bold new mission to go with their bold new Mouth logo: empower teens to co-create and express themselves creatively.

So, instead of just giving them a creative concept for their Summer influencer campaign, we gave them an outrageous idea (that we weren’t sure was even possible).

Inspired by the Exquisite Corpse drawing game, played by surrealist artists like Dali, Duchamp, Miró, and Breton, we created a story that developed as it was passed between different YouTubers and their communities.